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1. Getting hooked on mobile games: Strengthening purchase intentions towards mobile games using investment model and parasocial interactions NSTL国家科技图书文献中心

An-Di Gong |  Yi-Ting Huang... -  《Mobile Media & Communication》 - 2025,13(1) - 47~68 - 共22页

摘要:Free-to-play has become a common business strategy in the game market, the associated microtransactions of which have attracted academic attention. In recent years, gacha games have gathered a conside...
关键词: Game commitment |  investment model |  microtransaction |  mobile game |  parasocial interaction |  purchase intention

2. Immersive Experience and Emotional Response Triggered by Laughter in Humorous Narrative of the Podcast NSTL国家科技图书文献中心

Yi-Ting Huang |  An-Di Gong -  《2022 IEEE 11th Global Conference on Consumer Electronics: GCCE 2022, Osaka, Japan, 18-21 October 2022, [v.1]》 -  IEEE Global Conference on Consumer Electronics - 2022, - 467~468 - 共2页

摘要:Podcasts are mainly used to stimulate the audience through sound. Nowadays, podcasts have successfully distinguished themselves in a media environment dominated by visual stimuli. In this study, Taiwa...
关键词: Visualization |  Immersive experience |  Media |  Skin |  Physiology |  Electroencephalography |  Emotional responses
检索条件作者:An-Di Gong
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